Always i have been very curious and inquisitive about the things around me, about comments made, observant about cultures, keen to analyze and to make an informed impression based on behaviors, more than all i love to create. Whether it was sketching fighter planes with 8 wings or cooking new recipes, building a bike horn, i have always been a dreamer and not until i was 25 that i discovered design. By then i had an good understanding of engineering and a desire to learn design. I spent hours practicing sketching and perspectives, but struggled a lot with choices. One of my early designs had so many options built into it that it could be very well termed as “ Jack of all, master of none”. Finally i decided to enroll in NCSU’s college of design for a 3 years masters course in ID. To this day i have learned and evolved to look at objects both from an aesthetic and functional point of view. I have been more interested in the simple relations that objects derive from an experience, perhaps a memory- happy or sad which makes a profound change in form and user experience. I crave to design and create such objects based on experiences and the story. To fuel this desire of mine i created “Unfold”, a simple brand which aims to fulfill these goals of simplicity and intricate experiences. Very soon i shall upload various projects on simple daily used products which are reinterpreted based on explicit relationships and experiences.


Achievements are always a stepping stone for success and as a designer i was fortunate to have some myself

       

        grand prize, Marine design research alliance - international boat design competition

       Best overall entry - 07

        first prize, pontoon boat design - international boat design competition

       Best pontoon design, premier pontoons - 07

        top ten, mazda design challenge

       selected as one of the top ten concepts for the 2010 mazda 3 in 07

        research assistant, research in ergonomics and design lab | c.u.d

       appointed RA to oversee, maintain and run live projects designing and evaluating ergonomical interventions

        teaching assistant, ideation and visual communication | dept of I.D, ncsu

       appointed to instruct a class of 16 students in ideation and viz com techniques

         selected to be profiled by the chancellor | class of 08

       From the entire pool of talented designers from Design school, i was selected to be profiled by the chancellor                                        

         of ncsu, for university wide commencement.

  

design philosophy, i believe in change, i believe that as designers we can induce change in a positive way to enrich people’s lives and also bring about a global awareness to world issues. designers are a set of unique people who are trained in processes, which make them ideal candidates to work at any level or profession.


products are alive, they move through various levels, live through innovative packaging, speak through advertisements, eat through our interest and as designers we are responsible for all this, just as we are responsible for being a good citizen. I believe that evolution is a necessary process and that industrial design is undergoing it’s own. with the emphasis based on research and also on interaction design principles, being one of those designers extremely interested in both, i am inclined to think of more cross disciplinary developments happening.


being from India, a country rich with diversity and cultural heritage, i pride myself in being able to translate those values into my designs. I believe in simplifying the form but amplifying the details. as some one truly said “god is in the details”. my dual disciplinary education in Industrial design and mechanical engineering give me a clear vision of product and production details. I also believe in a human centered approach and try to make the products as friendly as possible to the user interacting with it. i tend to ask a lot of questions to get the right answers.


“ ideas hold the key to unlock the rarest of opportunities, the endeavor to find new opportunities interest me the most”


references


Bryan laffitte, associate professor                               Haig khachatoorian, department head

college of design, ncsu                                                              college of design, ncsu

919.515.8333 | bwlaffit@unity.ncsu.edu                                     919.515.8331 | haig_khachatoorian@ncsu.edu


Harnish Jani, sr design strategist                                Kevin Terwilliger, Industrial designer

RKS design, thousand oaks, CA                                                Dell experience group, Austin, TX

contact@hvjani.com                                                                   kdterwil@gmail.com


Tih-yuan Wang, tech analyst                                    Dr. Thomas greene, assistant director

college of design, ncsu                                                              Office of international services, ncsu

twang2@unity.ncsu.edu                                                             thomas_greene@ncsu.edu   


links


www.coroflot.com/vyasateja    www.linkedin.com/vyasatejarao    www.twitter.com/savyas23    www.design.ncsu.edu

www.ncsuidsa.org                   www.idsketching.com                   www.trendspotter.com          www.bryanlaffitte.com

www.yehideology.com            www.ocell.net                                www.lunar.com                

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